As part of the Bama Project, the Dave Matthews Band is offering a cool incentive called "SO MUCH TO SAVE" to remind concert goers to recycle.  According to the band, over 1 million people will attend DMB shows this summer, and they explain:

Imagine if each fan recycled just one can at each show. That's one million cans that won't end up sitting in landfills for generations to come. Now imagine if each fan recycled two cans - or ten! Fans can make a difference.

They have "SO MUCH TO SAVE" stations, recycling bins and volunteers to make it easy.  When you recycle a can at one of the stations you get a card that you can use to enter to win an autographed DMB poster and download the SO MUCH TO SAVE album, featuring songs from the Dave Matthews Band,  Avett Brothers, Gomez, Hill Country Revue, Switchfoot, Umphrey's McGee, and Yonder Mountain String Band.

The idea of one fan recycling one can sounds trivial, and to be honest it would be greener if everyone brought their own drinks in reusable bottles, but that's not going to happen yet.  The reality is a lot of people who are working on living more sustainable lives abandon their ways when they go to concerts, kind of a vaction from the effort.  SO MUCH TO SAVE makes it easier for concert goers to recycle and incentivizes it.

On top of SO MUCH TO SAVE, DMB and Reverb are greening up his tour in a number of ways:

• Dedicated Reverb on-site staffer to handle all greening and fan outreach logistics
• Biodiesel fuelings for touring fleet
• On-line carpooling service for concert goers
• Waste reduction and recycling backstage
• Non-toxic cleaners and post-consumer recycled bathroom tissue on tour busses
• Reusable water bottles for band and crew to reduce plastic bottle waste
• Biodegradable and compostable catering products, including potato and corn based utensils, bowls and cups
• Local and organic food backstage
• Eco-friendly merchandise
• Carbon offsets to neutralize all CO2 emissions from touring fleet, air travel, hotel accommodations, and venue energy use
• Working with the concert venues to help them be more green

They also have an "Eco-village" at each concert where they help educate and expose concert goers to sustainable practices, organizations, technologies and products.