CFL bulbs may be energy-efficient, but they aren't exactly known for their aesthetic beauty. Hulger rids CFL's of their uninteresting reputation with Plumen bulbs. These energy-efficient bulbs, which were spotted at the UK's 100% Design exhibition, are named for the "plumes" that hang from their pendant fittings.
According to Hulger, the original idea for the bulbs came from the notion that the tubular formation of fluorescent lights should be used to an advantage— instead of covering up the tube with an unattractive bulb, the tube should draw or sculpt the air with light.
Instead of feeling compelled to buy CFL's solely for their environmental value, now consumers might actually want them as well. What a concept.